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The AI revolution is redefining the rules of engagement, propelling the marketing world into an era driven by integrative strategy, advanced automation, and high-impact, dynamic content. Today, tech companies, global enterprises, and startups are no longer searching for professionals who merely use basic AI tools. Instead, they demand technological strategists capable of architecting entire marketing ecosystems, managing intelligent autonomous agents, and orchestrating data-driven automation across the entire customer journey. The AI Marketing Pro course is engineered to bridge this exact gap, transforming you into the industry’s next marketing leader.
Throughout the program, you will gain hands-on experience with cutting-edge platforms, learning to seamlessly fuse business strategy with technological innovation. Our curriculum prioritizes practical, real-world application, intensive exercises, and a comprehensive capstone project based on an actual industry case study. Delivered under the prestigious academic umbrella of Google and Reichman University, and guided by top-tier industry experts, this course will grant you a definitive competitive edge—fully preparing you for highly sought-after roles in growth, automation, and marketing innovation within leading global tech organizations.
This focused and practical 10-week curriculum is tailor-made for marketers and professionals determined to lead the industry in the AI era. Combining expert lectures, hands-on workshops, and interactive exercises, the program culminates in a real-world capstone project. You will acquire hands-on mastery of the modern marketing ecosystem: from leveraging AI-driven search engines and platforms to automating creative development, content, and campaign operations. By focusing on the integration of AI tools across every touchpoint of the customer journey, you will gain a profound, strategic understanding of the technologies reshaping the marketing landscape
At the end of the course, you can integrate into a variety of key roles:
Strategy & Growth: Senior Digital Marketing Manager, Growth PMM, Lifecycle Marketing Lead.
AI Marketing Operations: AI Marketing Specialist, Marketing Ops Engineer, Marketing Prompt Engineer (Marketing).
Content & Media: Content Strategist, Performance Content Lead, GenAI Content Operations Manager.
Start date: 7.9.26
A hybrid model combining in-person and online classes:
Lectures, enrichment workshops, exercises, and a practical project.
*Subject to change
The GR AI Tech School places a strong emphasis on the field of AI and integrates it across all training programs. Within this program, we will learn what AI is and how to use various tools with a specific focus on Gemini, Google’s central AI tool – to boost creativity and productivity. Using AI, we will be able to streamline our work, deliver higher quality outputs, analyze data, and present insights.
The course will lead to the acquisition of relevant skills and build the capability to successfully integrate into the future job market, while emphasizing the promotion of innovation through the responsible use of AI technologies.
To be accepted into our course, you must go through an admission process that includes several stages.
The screening process is designed to ensure your suitability for the course, identify your potential for the profession, and give you a small taste of the field of study. The screening process does not require prior experience.
Good luck!
Filling out personal details and general background
About 15 minutes
A task related to the program's content; no prior experience is required
Submission within a few days
An opportunity to get to know each other face-to-face
Around 30 minutes
Great news! It is now time to arrange payment or submit a scholarship application
Who is this course for?
The course is designed for individuals looking to integrate into the high-tech and technology marketing world, whether they come with no prior marketing background and wish to make a career change, or are experienced marketers seeking to adapt themselves to the AI era and changing market demands. The program provides an up-to-date professional foundation alongside advanced tools, enabling students to develop relevant skills, expand career options, strengthen their competitive edge, and advance to more significant roles in a dynamic, technological environment.
*No prior experience is required.
The course tuition is 12,500 NIS, including VAT.
As part of Google's and Reichman University's commitment to promoting equality and advancing the integration of high-quality, skilled, and diverse human capital into the Israeli high-tech industry, we offer a variety of tuition scholarships. Scholarships ranging from 80% to 94% will be awarded to those who meet the eligibility criteria, subject to the decision of the scholarship committee.
Tuition scholarships will be granted to eligible participants, including underrepresented populations in the high-tech industry, diverse communities, individuals from geo-social peripheries, and/or those facing socio-economic challenges, who wish to break into their first role in the high-tech industry and work in the studied field.
To ensure high success rates in both the program and the realization of this vision, scholarship eligibility will be evaluated after candidates successfully pass the professional assessments and personal interviews.
Those interested in a scholarship will be required to submit a scholarship application and provide supporting documentation for themselves and their families, in accordance with the course requirements, during advanced stages of the selection process. The scholarship committee reviews each case individually, and decisions will be provided during the advanced stages of the admissions process.
Living stipends for the duration of the training may be granted in certain cases, subject to the recommendation of the scholarship committee. The amount of the living stipend varies by program and depends on the participant's socio-economic status.
You will only be required to pay the full tuition or your relative balance after official acceptance into the program. Payment in installments is available, subject to tuition regulations.
No double discounts apply.
Upon completion of the course, and following the successful completion of the required assignments, you will receive a certificate of completion on behalf of Google and Reichman University.
The course trains you to integrate into the industry in junior positions within the studied field of expertise. It is important to us to provide all participants with the knowledge, skills, and tools required for success in the Israeli high-tech industry. Additionally, we offer personal support and guidance through interview preparation and industry integration processes.
Review the syllabus
A hybrid learning model combining in-person and online classes*
Mondays, 16:00 - 21:00, In-person classes at 32 Maskit St., Herzliya
Thursdays, 17:00 - 20:30, Online classes
*Subject to change
